The 6 steps framework from Aswath Damodaran

1. Confirm the timing and currency

  • What period is covered?
  • What currency are they reporting in?

2. Map the business mix

  • What period is covered?
  • What currency are they reporting in?

3. Find the base inputs for valuation

From the Balance Sheet

  • How much debt does the company have?
  • Does the company have more current assets and current liabilities?
  • Does the company have a lot of goodwill on its balance sheet

From the Income Statement

  • Are revenues steadily increasing over time?
  • Does the company need a lot of COGS to sell its products?
  • How much revenue is translated into net income?

From the Cash Flow Statement

  • Are most earnings translated into operating cash flow?
  • Does the company have a positive free cash flow (operating cash flow — CAPEX)?
  • Did the company manage to increase its cash position compared to last year?

4. Keep digging In the footnotes look for

  • Does the company use a lot of SBCs? [SBC = Stock Based Compensation]
  • When does the company’s debt mature?

5. Confirm The Units

  • How many shares outstanding does the company have?
  • Does the company have preferred shares?
  • Are acquisitions paid with stocks?

6. Corporate Governance

  • Do insiders get special privileges?
  • Does management have a lot of skin in the game?